PATTERN sells hair care products for curly, coily and tight-textured natural hair, including shampoos, conditioners, styling creams and gels, masks, oils and serums, scalp care, brushes and tools, a blow dryer and a hair steamer. It also offers men's haircare, body products, sample and travel-size kits, and value sets, and it was created by Tracee Ellis Ross.
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Retail
Updated: Oct 20, 2026
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