Brand Split Tests

Checkout Countdown test

Display countdown timer block

daily biotic - leane PDP

good inside shake - leane PDP

smap - leane PDP

LP AS VS OFFER

Novate OG vs PL pdp hybrid

Price Test | Complete Kit: $68 vs. $65

Price v2

SB-007DM - Quick sub-categories on PLP

Lion King Price Test

$35 (original) vs $30 (new)

NT139 - Checkout - Lower Price Test for Expedited Shipping Option - All Devices - PXL 5

Testing expedited shipping rate in the US

IH: # of Products in Collection

IN: Price Test

Monogram vs Personalize

PDP Product Recs position

Test whether positioning the product recommendations near the top or bottom of the PDP makes a difference.

PDP Features Gallery Images - BCO + EWB

Test whether feature-based PDP images used on wholesale partner sites drive better ATC and CVR metrics compared to our standard, non-annotated images.

LC PDP Collagen 32% vs 30% Attentive

[Webflow] B2O Subscription vs Non Subscription Test

Page / Homepage > Send users to PDP vs PLP

PDP2 V2 - [NO KIT-ISH] - Seeking C

PDP2 Variant with 20% vs 30%

PDP2 V2 - [NO KIT-ISH] - All In

PDP2 Variant with 20% vs 30%

LC Home Attentive Exit Intent

Wyze Cam OG Hero Image Test

Product (AIR Blazer) | Rework PDP (AIR Collection)

Product (AIR Pants) | Rework PDP (AIR Collection)

Augmenter le prix de la paire

Active PLP vs. Default

SB-PARA-0001 Move Cross-selling Elements Closer to Hero

Wyze Cam Floodlight Pro Hero Image Test

Wyze Battery Cam Pro Hero Image Test

Quiz block on Dentalpodbf product page

A/A Test - Sitewide

New PDP Test

ONS-009DM Swipeable Best Sellers Below HP Hero

Dental Pod Pro NC comparison section and banner updates

This test introduces an another section "comparison" and has some copy updates in the banner section

White Quartz Test May

Price Test | Beard Oil: $18, $19, $20

Balance Club Description

Jumper PDP | Shipping Callouts

Does modifying the shipping callouts impact CVR?

A/B Test | [PDP] Bundle & Save image

Travel

Tailor

Ditch Lulu

ToF 052125-01

Youtube/Google 052125-01

78 | RETURNING - Add Menopause to Mobile Subnav

Pre Test #16.2.6 | (W) Denim | Collections | Current Navigations vs By Fit Navigations + Summary Fit

[QA Preview] - NT143 - Listing Page, Category Page - Allow PDP Carousel Swipe from Collection Page - All Devices - PXL 7

78 | NEW - Add Menopause to Mobile Subnav

Keegan FB Ads Landing Page Test

Testing out the longer form performance page vs MadeFlex Golf collection.