Comprehensive market data and adoption statistics for Meta Ads. Discover which industries use Meta Ads, common tool pairings, and traffic benchmarks.
Average vs median monthly visits for brands using Meta Ads
Distribution of Meta Ads users by traffic volume
Which industries use Meta Ads the most
Tools frequently used alongside Meta Ads by the same brands
| # | Tool | Category | Shared Brands | Overlap |
|---|---|---|---|---|
| 1 | Snapchat Ads | Ad Platform | 926 | 100% |
| 2 | TikTok Ads | Ad Platform | 916 | 98.9% |
| 3 | Shopify | Ecommerce Platform | 750 | 81% |
| 4 | Shopify Plus | Ecommerce Platform | 746 | 80.6% |
| 5 | Klaviyo | Email Marketing | 728 | 78.6% |
| 6 | Alia | Popups | 718 | 77.5% |
| 7 | Google Analytics | Web Analytics | 684 | 73.9% |
| 8 | Repeat | Personalization | 639 | 69% |
| 9 | Google Ads | Ad Platform | 609 | 65.8% |
| 10 | Shop Pay | Payment | 599 | 64.7% |
How Meta Ads usage is distributed across different industries
| # | Category | Brands | Share |
|---|---|---|---|
| 1 | Ecommerce | 919 | 99.2% |
| 2 | Content & Media | 2 | 0.2% |
| 3 | Finance & Fintech | 2 | 0.2% |
| 4 | Services | 2 | 0.2% |
| 5 | SaaS & Apps | 1 | 0.1% |
High Traffic Brands (1M+)
88
Medium Traffic (100K-1M)
367
Emerging Brands (<100K)
471