Comprehensive market data and adoption statistics for Microsoft Clarity. Discover which industries use Microsoft Clarity, common tool pairings, and traffic benchmarks.
Average vs median monthly visits for brands using Microsoft Clarity
Distribution of Microsoft Clarity users by traffic volume
Which industries use Microsoft Clarity the most
Tools frequently used alongside Microsoft Clarity by the same brands
| # | Tool | Category | Shared Brands | Overlap |
|---|---|---|---|---|
| 1 | Shopify | Storefront | 3,793 | 93.3% |
| 2 | Google Ads | Advertising | 3,397 | 83.5% |
| 3 | Klaviyo | Email Sms | 3,382 | 83.2% |
| 4 | Google Analytics | Analytics | 3,342 | 82.2% |
| 5 | Shop Pay | Payments Checkout | 3,281 | 80.7% |
| 6 | Meta Ads | Advertising | 3,253 | 80% |
| 7 | TikTok Ads | Advertising | 2,643 | 65% |
| 8 | Shopify Meta CAPI (native) | Data Infrastructure | 2,578 | 63.4% |
| 9 | Google Tag Manager | Data Infrastructure | 2,273 | 55.9% |
| 10 | Pinterest Ads | Advertising | 2,159 | 53.1% |
How Microsoft Clarity usage is distributed across different industries
| # | Category | Brands | Share |
|---|---|---|---|
| 1 | Ecommerce | 4,000 | 98.4% |
| 2 | Services | 36 | 0.9% |
| 3 | Content & Media | 29 | 0.7% |
| 4 | SaaS & Apps | 4 | 0.1% |
| 5 | Finance & Fintech | 1 | 0% |
High Traffic Brands (1M+)
240
Medium Traffic (100K-1M)
1776
Emerging Brands (<100K)
1944