Comprehensive market data and adoption statistics for Plausible. Discover which industries use Plausible, common tool pairings, and traffic benchmarks.
Average vs median monthly visits for brands using Plausible
Distribution of Plausible users by traffic volume
Which industries use Plausible the most
Tools frequently used alongside Plausible by the same brands
| # | Tool | Category | Shared Brands | Overlap |
|---|---|---|---|---|
| 1 | Google Analytics | Analytics | 18 | 100% |
| 2 | Google Tag Manager | Data Infrastructure | 17 | 94.4% |
| 3 | Klaviyo | Email Sms | 17 | 94.4% |
| 4 | Google Ads | Advertising | 16 | 88.9% |
| 5 | Meta Ads | Advertising | 15 | 83.3% |
| 6 | Microsoft Advertising | Advertising | 12 | 66.7% |
| 7 | Shopify | Storefront | 12 | 66.7% |
| 8 | TikTok Ads | Advertising | 12 | 66.7% |
| 9 | Pinterest Ads | Advertising | 11 | 61.1% |
| 10 | Microsoft Clarity | Analytics | 10 | 55.6% |
How Plausible usage is distributed across different industries
High Traffic Brands (1M+)
2
Medium Traffic (100K-1M)
14
Emerging Brands (<100K)
2