Discover 37 Millennials brands using Microsoft Clarity in 2026. See how top DTC brands targeting Millennials audiences leverage Microsoft Clarity for growth.
| # | Brand | Category | Millennials Age % | Gender Split | Monthly Visits |
|---|---|---|---|---|---|
| 1 | Software | 30% | 53% 47% | 39.0M | |
| 2 | Vehicles & Parts | 44% | 21% 79% | 8.1M | |
| 3 | Apparel & Accessories | 34% | 84% 16% | 5.0M | |
| 4 | Apparel & Accessories | 31% | 44% 56% | 4.3M | |
| 5 | Health & Beauty | 35% | 35% 65% | 4.0M | |
| 6 | Apparel & Accessories | 35% | 87% 13% | 4.0M | |
| 7 | Health & Beauty | 33% | 53% 47% | 3.9M | |
| 8 | Baby & Toddler | 34% | 68% 32% | 3.1M | |
| 9 | Furniture | 43% | 29% 71% | 2.8M | |
| 10 | Electronics | 32% | 32% 68% | 2.5M | |
| 11 | Health & Beauty | 34% | 49% 51% | 2.5M | |
| 12 | Health & Beauty | 32% | 38% 62% | 2.3M | |
| 13 | Apparel & Accessories | 32% | 87% 13% | 2.2M | |
| 14 | Baby & Toddler | 34% | 68% 32% | 2.2M | |
| 15 | Apparel & Accessories | 40% | 35% 65% | 2.1M | |
| 16 | Food, Beverages and Tobacco | 31% | 56% 44% | 1.8M | |
| 17 | Furniture | 35% | 63% 37% | 1.8M | |
| 18 | Apparel & Accessories | 39% | 63% 37% | 1.8M | |
| 19 | Apparel & Accessories | 36% | 83% 17% | 1.7M | |
| 20 | Health & Beauty | 36% | 47% 53% | 1.7M | |
| 21 | Apparel & Accessories | 35% | 87% 13% | 1.6M | |
| 22 | L | Apparel & Accessories | 31% | 39% 61% | 1.6M |
| 23 | Electronics | 30% | 28% 72% | 1.6M | |
| 24 | Apparel & Accessories | 36% | 72% 28% | 1.6M | |
| 25 | Health & Beauty | 32% | 40% 60% | 1.4M | |
| 26 | B | Apparel & Accessories | 40% | 59% 41% | 1.4M |
| 27 | Electronics | 35% | 79% 21% | 1.3M | |
| 28 | Apparel & Accessories | 30% | 74% 26% | 1.3M | |
| 29 | Apparel & Accessories | 32% | 76% 24% | 1.2M | |
| 30 | Apparel & Accessories | 32% | 56% 44% | 1.2M | |
| 31 | Health & Beauty | 32% | 63% 37% | 1.2M | |
| 32 | Apparel & Accessories | 31% | 76% 24% | 1.2M | |
| 33 | Luggage & Bags | 33% | 80% 20% | 1.0M | |
| 34 | Health & Beauty | 32% | 76% 24% | 959.2K | |
| 35 | Cameras & Optics | 31% | 30% 70% | 931.0K | |
| 36 | Health & Beauty | 35% | 84% 16% | 914.9K | |
| 37 | Apparel & Accessories | 40% | 64% 36% | 908.0K |