Discover 5 Gen Z brands using Klarna in 2026. See how top DTC brands targeting Gen Z audiences leverage Klarna for growth.
| # | Brand | Category | Gen Z Age % | Gender Split | Monthly Visits |
|---|---|---|---|---|---|
| 1 | Apparel | 28% | 72% 28% | 1.8M | |
| 2 | M | Apparel | 30% | 41% 59% | 890.5K |
| 3 | Jewelry & Watches | 27% | 83% 17% | 509.5K | |
| 4 | Apparel | 27% | 84% 16% | 265.0K | |
| 5 | Footwear | 30% | 83% 17% | 126.5K |